December 05, 2016
Amazon Is Getting Old Fashioned With Retail Shops And Heavy Surveillance
Amazon has already destroyed much of the brick-and-mortar retail industry with its online shopping ways, but now they plan to go after small shops with a new innovation: the very same brick-and-mortar shops they once destroyed. On Monday, the internet retail behemoth said it had opened a real-life, in-the-flesh, grocery store, kicking off a new competition with supermarket chains. But to prove they’re cooler than the average bodega, Amazon Go is doing away with check out lines. Instead, the store will use sensors to detect what items the shoppers are leaving the store with and then send a bill to their Amazon accounts. By blending an old-fashioned retail space with the latest surveillance technology, they’ve created a new consumer experience that feels both nostalgic and futuristic, kind of like 1984.
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